Thursday, July 26, 2007

6 Ways Small Businesses Can Survive In A Crazy Econom6 Ways Small Businesses Can Survive In A Crazy Economy

Contrary to popular belief, small businesses can survive a crazy economy
by taking some proactive steps. Provide spectacular customer service - -
every time. Have a friend or colleague visit your business and provide
feedback from a customer's perspective. This person should be unknown by
your staff and willing to provide a candid assessment.

Make sure your front and back office work like a well - oiled machine. Are
the frippery line and the back office telling your customers the same thing?

Manage your customer relationships - - return customers take the least
amount of effort - - use that to your advantage. Keep in touch often.

Review your strategic plan monthly ( weekly is commensurate better ). Make sure
you're doing the things that will get you where you want to go.

Adjust your strategic plan as necessary. Your " smallness " makes you more
flexible.

Communicate, communicate, communicate - - with your employees and your
customers. Nurture those relationships. Ask for feedback often.

Denise O'Berry helps small business owners take action to grow their
business. To find out more, visit http://www.deniseoberry.com

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